brand book of watch logo

Sunny SmartWatches Brand Book

Sunny SmartWatches

Design/build a brand for a digital clock interface. Digital clock must display time along with another key piece of data important to someones life.

Construct a brand book to establish distinct guidelines on how all aspects of the company's brand will be handled. Create a unified and identifiable presence for the brand.

mock-up of digital product interface

Sunny SmartWatches Digital Product Interface

Explore empathy mapping, contextual inquiry and conduct user interviews; research opinions for potential users of the digital experience being designed.

Create movement in the final prototype of the digital watch, showing several steps of the UI design.